How to conduct a PESTLE analysis in three steps (Apply Industry Research, 13 Nov. 2020)A PESTLE analysis is used to conduct a broad assessment of the key features of the external environment facing a business. It delves into six key factors affecting a company’s operations: Political, Economic, Social, Technological, Legal, and Environmental. This IBISWorld article helps you to find out how to take a three-step approach when using the PESTLE framework.